|Type of business||Subsidiary|
Type of site
|Social networking service|
|Available in||14 languages|
|Founded||August 1, 2003|
|Owner||Viant Technology LLC|
|Launched||August 1, 2003|
Myspace (formerly stylized as MySpace) is a social networking service based in the United States. Launched on August 1, 2003, the site was the first social network to reach a global audience and had a significant influence on technology, pop culture and music. The site played a critical role in the early growth of companies like YouTube and created a developer platform that launched the successes of Zynga, RockYou and Photobucket, among others. From 2005 to 2009, Myspace was the largest social networking site in the world.
In July 2005, Myspace was acquired by News Corporation for $580 million and, in June 2006, it surpassed Yahoo! and Google to become the most visited website in the United States. It generated $800 million in revenue during the 2008 fiscal year. At its peak in April 2008, Myspace and Facebook reached 115 million monthly visitors, but Myspace narrowly lost to the newly emerging Facebook in terms of global users. In May 2009, Facebook surpassed Myspace in its number of unique U.S. visitors. Since then, the number of Myspace users has declined steadily despite several redesigns. By 2019, the site's monthly visitors had dropped to seven million.
In June 2009, Myspace employed approximately 1,600 employees. In June 2011, Specific Media Group and Justin Timberlake jointly purchased the company for approximately $35 million. On February 11, 2016, it was announced that Myspace and its parent company had been purchased by Time Inc. for $87 million. Time Inc. was in turn purchased by Meredith Corporation on January 31, 2018. On November 4, 2019, Meredith spun off Myspace and its original holding company (Viant Technology Holding Inc.) and sold it to Viant Technology LLC.
2003–2005: Beginnings and rise
In August 2003, several eUniverse employees with Friendster accounts saw potential in its social networking features. The group decided to mimic the more popular features of the website. Within 10 days, the first version of MySpace was ready for launch, implemented using ColdFusion. A complete infrastructure of finance, human resources, technical expertise, bandwidth, and server capacity was available for the site. The project was overseen by Brad Greenspan (eUniverse's founder, chairman and CEO), who managed Chris DeWolfe (MySpace's starting CEO), Josh Berman, Tom Anderson (MySpace's starting president), and a team of programmers and resources provided by eUniverse. It was during this early period in June 2003, just prior to the birth of MySpace, that Jeffrey Edell was brought on as chairman of parent company Intermix Media.
The first MySpace users were eUniverse employees. The company held contests to see who could sign up the most users. eUniverse used its 20 million users and e-mail subscribers to breathe life into MySpace and move it to the head of the pack of social networking websites. A key architect was tech expert Toan Nguyen, who helped stabilize the platform when Greenspan asked him to join the team. Co-founder and CTO Aber Whitcomb played an integral role in software architecture, utilizing the then-superior development speed of ColdFusion over other dynamic database driven server-side languages of the time. Despite having over ten times the number of developers, Friendster, which was developed in JavaServer Pages (jsp), could not keep up with the speed of development of MySpace and cfm. For example, users could customize the background, look and feel of pages on MySpace.
The MySpace.com domain was originally owned by YourZ.com, Inc., intended until 2002 for use as an online data storage and sharing site. By late 2003, it was transitioned from a file storage service to a social networking site. A friend who also worked in the data storage business reminded DeWolfe that he had earlier bought the MySpace.com domain. DeWolfe suggested they charge a fee for the basic MySpace service. However, Greenspan nixed the idea, believing that keeping the site free was necessary to make it a successful community. MySpace quickly gained popularity among teenagers and young adults. In February 2005, DeWolfe held talks with Mark Zuckerberg over acquiring Facebook, but rejected Zuckerberg's offer to sell Facebook to him for $75 million. Some employees of MySpace, including DeWolfe and Berman, were able to purchase equity in the property before MySpace and its parent company eUniverse (now renamed Intermix Media) were bought.
2005–2009: Purchase by News Corp. and peak years
In July 2005, in one of the company's first major Internet purchases, News Corporation purchased MySpace for US$580 million. At the time of the acquisition, the company was seeing 16 million monthly users and was growing exponentially. News Corporation had beat out Viacom by offering a higher price for the website, and the purchase was seen as a good investment at the time. Within a year, MySpace had tripled in value from its purchase price. News Corporation saw the purchase as a way to capitalize on Internet advertising and drive traffic to other News Corporation properties.
After the acquisition, MySpace continued its exponential growth. In January 2006, the site was signing up 200,000 new users a day. A year later, it was registering 320,000 users a day, and had overtaken Yahoo! to become the most visited website in the United States. ComScore said that a key driver of the site's success in the US was high "engagement levels", with the average MySpace user viewing over 660 pages a month.
In January 2006, Fox announced plans to launch a UK version of MySpace. During 2006, MySpace launched localized versions in 11 countries across Europe, Asia and the Americas, including MySpace China with Solstice. At the time, Travis Katz, senior vice-president for international operations, reported that 30 million of the site's 90 million users were coming from outside of the United States.
The 100 millionth MySpace account was created on August 9, 2006, in the Netherlands. That same month, MySpace signed a landmark advertising deal with Google that guaranteed MySpace $900 million over three years, over 55% more than the price News Corporation had paid to acquire the business. In exchange, Google received exclusive rights to provide Web search results and sponsored links on MySpace. When the deal was signed, Google chairman Eric Schmidt said, "When we looked at what was growing on the Web, all our internal metrics pointed to [MySpace] [...] It's important to move Google to where users are, and that is where user-generated content is."
By October 2006, MySpace had grown from generating $1 million in revenue per month to $30 million per month, half of which came from the Google deal. The remaining 50% came from display advertising sold by MySpace's in-house sales team. In November 2006, Myspace announced a 50-50 joint venture with Softbank to launch the site in Japan.
In mid-2007, MySpace was the largest social-networking site in every European country where it had created a local presence. By July 2007, Nielsen//NetRatings reported the company's "active reach", or the percentage of the population that visited the site, was anywhere from 10 to 15 times higher in Spain, France and Germany than for runner-up Facebook; in the United Kingdom, MySpace led Facebook by two-to-one in terms of reach.
On November 1, 2007, MySpace and Bebo joined the Google-led OpenSocial alliance, which already included Friendster, Hi5, LinkedIn, Plaxo, Ning, and Six Apart. The alliance's goal was to promote a common set of standards for software developers to write programs for social networks. Google had been unsuccessful in building its own social networking site Orkut in the American market, and was using the alliance to present a counterweight to Facebook.
By late 2007 and into 2008, MySpace was considered the leading social networking site, and consistently beat out its main competitor Facebook in traffic. Initially, the emergence of Facebook did little to diminish MySpace's popularity; at the time, Facebook was targeted only at college students.
2009–2016: Decline and sale by News Corporation
On April 19, 2008, Facebook overtook MySpace in Alexa rankings. In May 2009, Facebook surpassed MySpace in the number of unique U.S. visitors. From that point, Myspace saw a consistent loss of membership. There are several suggested explanations for its decline, including the fact that it stuck to a "portal strategy" of building an audience around entertainment and music, whereas Facebook and Twitter continually added new features to improve the social networking experience.
A former MySpace executive suggested that the $900 million three-year advertisement deal with Google, while being a short-term cash windfall, was a handicap in the long run, as it required MySpace to place even more ads on its already heavily advertised space, which made the site slow, more difficult to use and less flexible. MySpace could not experiment with its own site without forfeiting revenue, while Facebook was rolling out a new, clean site design. MySpace CEO Chris DeWolfe reported that he had to push back against Fox Interactive Media's sales team, who monetized the site without regard to user experience. In 2012, Katz described how News Corporation had put significant pressure on MySpace to "focus on near-term monetization, as opposed to thinking about long-term product strategy," while Facebook focused user engagement over revenue.
Danah Boyd, a senior researcher at Microsoft Research, noted of social networking websites that "companies might serially rise, fall, and disappear, as influential peers pull others in on the climb up—and signal to flee when it's time to get out." The volatility of social networks was exemplified in 2006, when Connecticut Attorney General Richard Blumenthal launched an investigation into children's exposure to pornography on MySpace. The resulting media frenzy and the site's lack of an effective spam filter gave the site a reputation as a "vortex of perversion". Around that time, specialized social media companies such as Twitter formed and began targeting users on MySpace, while Facebook rolled out communication tools that were seen as safe in comparison to MySpace. In addition, MySpace had particular problems with vandalism, phishing, malware, and spam, which it failed to curtail, making the site seem inhospitable.
These have been cited as factors why users, who as teenagers were MySpace's strongest audience in 2006 and 2007, had been migrating to Facebook, which started strongly with the 18-to-24 group (mostly college students) and has been much more successful than MySpace at attracting older users.
News Corporation chairman and CEO Rupert Murdoch was said to be frustrated that MySpace never met expectations as a distribution outlet for Fox studio content and missed the US$1 billion mark in total revenues. This resulted in DeWolfe and Anderson gradually losing their status within Murdoch's inner circle of executives, as well as DeWolfe's mentor Peter Chernin, president and COO of News Corporation, departing the company in June 2009. Former AOL executive Jonathan Miller, who joined News Corporation in charge of the digital media business, was in the job for three weeks when he shuffled MySpace's executive team in April 2009. MySpace president Tom Anderson stepped down while Chris DeWolfe was replaced as CEO by former Facebook COO Owen Van Natta. A meeting at News Corporation over the direction of MySpace in March 2009 was reportedly the catalyst for that management shakeup, with the Google search deal about to expire and the departure of key personnel (Myspace's COO, SVP of engineering, and SVP of strategy) to form a startup. Furthermore, the opening of extravagant new offices around the world was questioned, as Facebook did not have similarly expensive expansion plans but still attracted international users at a rapid rate. The changes to MySpace's executive ranks were followed in June 2009 by a layoff of 37.5% of its workforce (including 30% of its U.S. employees), reducing employees from 1,600 to 1,000.
In March 2011, market research figures released by Comscore suggested that Myspace had lost 10 million users between January and February 2011, and had fallen from 95 million to 63 million unique users in the previous 12 months. Myspace registered its sharpest audience declines in February 2011, as traffic fell 44% from a year earlier to 37.7 million U.S. visitors. Advertisers were reported as unwilling to commit to long-term deals with the site.
In late February 2011, News Corporation officially put the site up for sale for an estimated $50–200 million. Losses from the last quarter of 2010 were $156 million, over double the previous year, which dragged down the otherwise strong results of News Corporation. The deadline for bids, May 31, 2011, passed without any above the reserve price of $100 million being submitted. It has been said that the decline in users during the most recent quarter deterred several potential suitors.
On June 29, 2011, Myspace announced in an email to label partners and press that it had been acquired by Specific Media for an undisclosed sum, which was rumored to be as low as $35 million. CNN reported that the site sold for $35 million, and noted that it was "far less than the $580 million News Corp. paid for Myspace in 2005." Murdoch went on to call the Myspace purchase a "huge mistake", and Time magazine compared it to Time Warner's 2000 purchase of AOL, which saw a conglomerate trying to stay ahead of the competition. Many former executives have gone on to further success after departing Myspace.
Since 2016: Time Inc. and Meredith Corporation ownership
On February 11, 2016, it was announced that Myspace and its parent company had been bought by Time Inc. On January 31, 2018, Time Inc. was in turn purchased by Meredith Corporation, who went on to sell a number of Time Inc.'s assets, including (as it announced on November 4, 2019) selling its equity in Viant, the parent company of Specific Media, back to Viant Technology Holding Inc.
In May 2016, the data for almost 360 million Myspace accounts was offered on the "Real Deal" dark market website, which included email addresses, usernames and weakly encrypted passwords (SHA1 hashes of the first 10 characters of the password converted to lowercase and stored without a cryptographic salt). The exact data breach date is unknown, but analysis of the data suggests it was exposed around eight years before being made public, around mid-2008 to early 2009.
From YouTube's founding in 2005, Myspace users could embed YouTube videos in their profiles. Considering this a competitive threat to its new Myspace Videos service, the site in late 2005 banned embedded YouTube videos from user profiles, which was widely protested by Myspace users, prompting the site to lift the ban shortly after.
There were a variety of environments in which users could access Myspace content on their mobile phones. In early 2006, mobile phone provider Helio released a series of mobile phones utilizing a service known as Myspace Mobile to access and edit one's profile and communicate with and view the profiles of other members. Additionally, UIEvolution and Myspace developed a mobile version of Myspace for a wider range of carriers, including AT&T, Vodafone and Rogers Wireless. In August 2006, Myspace began offering classified ads, a service which grew by 33 percent during the following year. It previously had an instant messaging tool called MySpace IM. Myspace used an implementation of Telligent Community for its forum system.
Shortly after Myspace was sold to News Corporation in 2005, the website launched a record label called MySpace Records, with JD Mangosing as CEO, in an effort to discover unknown talent on Myspace Music, a service onto which artists can upload songs, EPs and full-length albums. As of June 2014, over 53 million songs had been uploaded to the site by 14.2 million artists. Artists including My Chemical Romance, Nicki Minaj, Lily Allen, Taylor Swift, Lady Gaga, and Katy Perry gained fame and recognition through Myspace. As of 2010[update] over eight million artists had been discovered by users through the site. In late 2007, the site launched The MySpace Transmissions, a series of live-in-studio recordings by well-known artists.
On March 18, 2019, it was revealed that Myspace had lost all of its user content from launch until 2015 in a botched server migration with no backup. Over 50 million songs and 12 years' worth of content were permanently lost. In April 2019, the Internet Archive recovered 490,000 MP3s "using unknown means by an anonymous academic study conducted between 2008 and 2010". The songs, which were uploaded between 2008 and 2010, are collectively known as the "MySpace Dragon Hoard".
On May 16, 2007, Myspace partnered with news publications National Geographic, the New York Times and Reuters to provide professional visual contents on its social-networking Web site. On June 27, 2007, Myspace launched MySpaceTV.
On April 21, 2008, Myspace signed a deal with Byron Allen's Entertainment Studios that brought programming such as the syndicated series Comics Unleashed with Byron Allen, Entertainers with Byron Allen, Beautiful Homes and Great Estates, and Designer Fashions & Runways to MySpaceTV.
On March 10, 2010, Myspace added new features including a recommendation engine for new users that suggests games, music and videos based on their previous search habits. The security on Myspace was also enhanced, with the criticism of Facebook, to make it a safer site. The security of Myspace enables users to choose if the content could be viewed for "friends only", "18 and older" or "everyone".
In October 2010, Myspace introduced a beta version of a new site design on a limited scale, with plans to switch all interested users to the new site in late November. Chief executive Mike Jones said the site was no longer competing with Facebook as a general social networking site; instead, it would be music-oriented and would target younger people. Jones believed most younger users would continue to use the site after the redesign, though older users might not. The goal of the redesign was to increase the number of Myspace users and the time they spent on the site. BTIG (.com) analyst Richard Greenfield said, "Most investors have written off MySpace now," and was unsure whether the changes would help the company recover.
In November 2010, Myspace changed its logo to coincide with the new site design. The word "my" appears in the Helvetica font, followed by a symbol representing a space. The logo change was announced on October 8, 2010, and appeared on the site on November 11. In the same month, Myspace integrated with Facebook Connect – calling it "Mash Up with Facebook" in an announcement widely seen as the final act of acknowledging Facebook's domination of social networking.
In September 2012, a new redesign was announced, with no date given, making Myspace more visual and apparently optimized for tablets. The redesign was publicly released on January 15, 2013; by April 2013 (and presumably before), users were able to transfer to the new Myspace redesign. In June 2013, the redesign deleted all previous blogs, angering many users, and destroying information that would have been useful history in later years.
|Chris DeWolfe||Co-Founder, CEO||2003–2009|
|Tom Anderson||Co-Founder, President||2003–2009|
|Travis Katz||SVP, Head of International||2005–2009|
VP, Business Development
|Jamie Kantrowitz||SVP, International Marketing||2004–2009|
|Shawn Gold||SVP, Marketing||2006–2007|
|Jeff Berman||President, Sales & Marketing
VP Communications & Policy
|Dani Dudeck||VP Communications||2006–2010|
|Steve Pearman||SVP, Strategy||2005–2009|
|Tom Andrus||SVP Product||2007–2009|
Since early 2006, Myspace has offered the option to access the service in different regional versions. The alternative regional versions present automated content according to locality (e.g., UK users see other UK users as "Cool New People", and UK-oriented events and adverts, etc.), offer local languages other than English, or accommodate the regional differences in spelling and conventions in the English-speaking world (e.g., United States: "favorites", mm/dd/yyyy; the rest of the world: "favourites", dd/mm/yyyy).
MySpace Developer Platform (MDP)
On February 5, 2008, MySpace set up a developer platform allowing developers to share their ideas and write their own Myspace applications. The opening was inaugurated with a workshop at the MySpace offices in San Francisco two weeks before the official launch. The MDP is based on the OpenSocial API, which was presented by Google in November 2007 to support social networks to develop social and interacting widgets, and can be seen as an answer to Facebook's developer platform. The first public beta of the MySpace Apps was released on March 5, 2008, with around 1,000 applications available.
Myspace server infrastructure
At QCon London 2008, MySpace Chief Systems Architect Dan Farino indicated that the site was sending 100 gigabits of data per second out to the Internet; 10 gigabits of which was HTML content and the remainder was media such as videos and pictures. The server infrastructure consists of over 4,500 web servers (running Windows Server 2003, IIS 6.0, ASP.NET and .NET Framework 3.5), over 1,200 cache servers (running 64-bit Windows Server 2003), and over 500 database servers (running 64-bit Windows Server 2003 and SQL Server 2005), as well as a custom distributed file system which runs on Gentoo Linux.
Myspace operates[when?] solely on revenues generated by advertising, as its revenue model possesses no user-paid features. Through its site and affiliated advertising networks, the site collects data about its users and utilizes behavioral targeting to select the ads each visitor sees.
Companies such as Slide.com and RockYou were all launched on Myspace as widgets providing additional functionality to the site. Other sites created layouts to personalize the site and made hundreds of thousands of dollars for its owners, most of whom were in their late teens and early twenties.
In November 2008, MySpace announced that user-uploaded content infringing on copyrights held by MTV and its subsidiary networks would be redistributed with advertisements to generate revenue for the companies.
Acquisition of Imeem
On November 18, 2009, MySpace Music acquired Imeem for less than $1 million. MySpace stated that they would be transitioning Imeem's users and migrating their playlists over to MySpace Music. On January 15, 2010, MySpace began restoring Imeem playlists.
Along with its website redesign, Myspace also completely redesigned their mobile application. The redesigned app on the Apple App Store was released in June 2013. The app features a tool for users to create and edit gif images and post them to their Myspace stream. The app also allows users to stream available "live streams" of concerts. New users are able to join Myspace from the app by signing in with Facebook or Twitter or by signing up with email.
|Location||Size||Available||Price||Version||Device requirement||Last update|
|App Store||15.6 MB||No||Free||3.6.2||iOS 6.1 or greater||February 8, 2014|
|Google Play||16 MB||No||Free||3.1.0||Android 4.1 or greater||April 17, 2015|
The app allows users to play Myspace radio channels from the device. Users can select from genre stations, featured stations and user or artist stations. A user can build their own station by connecting and listening to songs on Myspace's desktop website. The user is given six skips per station.
- Christou v. Beatport, LLC, a US federal district court case which held that Myspace profiles could be held as trade secrets
- Criticism of Myspace
- Doe v. MySpace Inc., a court case that held that Myspace was immune from liability resulting from a sexual assault of a minor.
- gOS 2.9 "Space" – Linux distribution geared toward Myspace users, see gOS (operating system)
- List of Internet phenomena
- List of social networking websites
- MySpace angle, a photographic style associated to MySpace profile pictures
- Myspace IM
- The MySpace Movie
- MySpace Records
- Social software
- SpaceHey, a Myspace revival
- Vine (service)
- Web 2.0 Suicide Machine
- "Myspace stats". expanding ramblings. October 6, 2013. Archived from the original on December 24, 2018. Retrieved December 24, 2018.
- Molloy, Fran (March 27, 2008). "Internet connectivity " Science Features (ABC Science)". Abc.net.au. Archived from the original on November 26, 2020. Retrieved October 19, 2012.
- Cashmore, Pete (September 13, 2006). "MySpace: We'll Crush YouTube". Mashable. Archived from the original on August 4, 2020. Retrieved May 25, 2020.
- "MySpace is a big gaming platform but it hopes to be more of one". VentureBeat. July 24, 2009. Archived from the original on September 21, 2020. Retrieved October 19, 2012.
- "The rise and fall of MySpace | Financial Times". Financial Times. December 4, 2009. Archived from the original on November 11, 2020. Retrieved May 25, 2020.
- "These are 13 of the most popular social networks a decade ago that have died or faded into obscurity". Business Insider. December 23, 2019. Archived from the original on October 15, 2022. Retrieved October 15, 2022.
- "News Corporation". Newscorp.com. Archived from the original on January 13, 2013. Retrieved October 23, 2011.
- "Google's antisocial downside". CNET News. Archived from the original on August 13, 2020. Retrieved June 11, 2020.
- Pete Cashmore (July 11, 2006). "MySpace, America's Number One". Mashable.com. Archived from the original on May 25, 2010. Retrieved July 24, 2010.
- Dignan, Larry (August 8, 2007). "Fox Interactive turns annual profit; MySpace revenue to top $800 million in fiscal 2008". ZDNet. Archived from the original on January 3, 2013. Retrieved October 19, 2012.
- Moreau, Elise (January 21, 2022) [2021-02-24]. "Is Myspace Dead or Does It Still Exist?". Lifewire. Archived from the original on June 5, 2023.
- Albanesius, Chloe (June 16, 2009). "More Americans Go To Facebook Than MySpace". PCMag.com. Archived from the original on August 14, 2020. Retrieved June 11, 2020.
- Felix Gillette (June 22, 2011). "The Rise and Inglorious Fall of Myspace". Bloomberg Businessweek. Archived from the original on December 2, 2019. Retrieved June 23, 2011. Alt URL Archived June 25, 2011, at the Wayback Machine
- Vascellaro, Jessica E. (June 30, 2011). "News Corp. Selling Myspace to Specific Media". The Wall Street Journal. Archived from the original on November 12, 2020. Retrieved October 23, 2011.
- "MySpace Executes 30% Staff Reduction Today". TechCrunch. June 16, 2009. Archived from the original on September 21, 2020. Retrieved October 23, 2011.
- Fixmer, Andy, "News Corp. Calls Quits on Myspace With Specific Media Sale" Archived July 1, 2011, at the Wayback Machine, Business Week, June 29, 2011
- Spangler, Todd (February 11, 2016). "Time Inc. Buys Myspace Parent Company Viant". Archived from the original on November 11, 2020. Retrieved December 28, 2017.
- Spangler, Todd (February 11, 2016). "Time Inc. Buys Myspace Parent Company Viant". Variety. Archived from the original on November 11, 2020. Retrieved September 30, 2016.
- Chokshi, Niraj (March 19, 2019). "Myspace, Once the King of Social Networks, Lost Years of Data From Its Heyday". The New York Times. Archived from the original on December 8, 2020. Retrieved June 18, 2019.
- "Meredith Corporation Sells Equity Stake in Viant Technology Holding Inc". Archived from the original on January 20, 2022. Retrieved January 20, 2022.
- Lapinski, Trent (September 11, 2006). "MySpace: The Business of Spam 2.0 (Exhaustive Edition)". ValleyWag. Archived from the original on March 12, 2008. Retrieved March 13, 2008.
- Percival, Sean (2008). MySpace Marketing. Indianapolis, Ind.: Que. ISBN 978-0-7897-3709-0. Archived from the original on January 22, 2023. Retrieved November 18, 2020.
- "Welcome to". Freemyspace.com. Archived from the original on June 23, 2010. Retrieved July 24, 2010.
- "Welcome to". Freemyspace.com. Archived from the original on June 23, 2010. Retrieved July 24, 2010.
- Sellers, Patricia (August 29, 2006). "money.cnn.com". CNN. Retrieved July 24, 2010.
- "Welcome to". Freemyspace.com. Archived from the original on June 23, 2010. Retrieved July 24, 2010.
- "MySpace History". FreeMySpace. Archived from the original on July 22, 2015. Retrieved July 24, 2010.
- Arrington, Michael (January 25, 2009). "Stories From The Tell-All MySpace Book". Archived from the original on August 8, 2020. Retrieved October 16, 2017.
- "News Corp in $580m internet buy". BBC News. July 19, 2005. Archived from the original on October 13, 2007. Retrieved March 13, 2008.
- Siklos, Richard (July 18, 2005). "News Corp. to Acquire Owner of MySpace.com". The New York Times. ISSN 0362-4331. Archived from the original on November 19, 2020. Retrieved May 25, 2020.
- Haden, Jeff (January 12, 2011). "MySpace Layoffs Are A Good Reminder how Uncool Rupert Murdock's acquisition of the social media was?". Business.time.com. Archived from the original on August 30, 2012. Retrieved June 30, 2012.
- "MySpace clicks to Canada and Mexico". Financial Times. January 28, 2007. Archived from the original on August 9, 2020. Retrieved May 25, 2020.
- Bridge, Rowan (January 24, 2006). "MySpace looks to UK music scene". BBC News. Archived from the original on February 4, 2006. Retrieved January 24, 2006.
- "TikTok and the Future of US-China Relations". August 30, 2020. Archived from the original on September 30, 2022. Retrieved September 30, 2022.
- Murdoch, Rupert (August 9, 2006). "Rupert Murdoch Comments on Fox Interactive's Growth". SeekingAlpha. Archived from the original on August 4, 2020. Retrieved September 12, 2006.
- Olsen, Stefanie. "Google pledges $900 million for MySpace honors". CNET. Archived from the original on October 27, 2020. Retrieved May 25, 2020.
- Angwin, Julia; Alabaster, Jay (November 8, 2006). "MySpace Adds a Friend in Japan". The Wall Street Journal. ISSN 0099-9660. Archived from the original on August 4, 2020. Retrieved May 25, 2020.
- "MySpace Enters Japan". Billboard. November 7, 2006. Archived from the original on August 4, 2020. Retrieved May 25, 2020.
- Scott, Mark (July 11, 2007). "Social Networking in Europe: How MySpace Conquered the Continent - DER SPIEGEL - International". Der Spiegel. Archived from the original on August 4, 2020. Retrieved May 25, 2020.
- Helft, Miguel; Stone, Brad (November 2, 2007). "MySpace Joins Google Alliance to Counter Facebook". The New York Times. Archived from the original on December 11, 2008. Retrieved February 22, 2017.
- Richards, Jonathan (November 2, 2007). "MySpace and Bebo join Googles lovein". The Times. London. Archived from the original on April 29, 2011.
- Barnett, Emma (April 8, 2010). "Did AOL squander its chances with Bebo?". The Daily Telegraph. London. Archived from the original on January 11, 2022.
- "Update: Building a Facebook killer no easy task for Google | Cloud Computing". InfoWorld. June 30, 2010. Archived from the original on November 26, 2011. Retrieved October 23, 2011.
- Barnett, Emma (March 24, 2011). "MySpace loses 10 million users in a month". The Daily Telegraph. London. Archived from the original on November 12, 2020. Retrieved April 5, 2018.
- Steel, Emily (March 28, 2011). "Advertisers Wary of Myspace". The Wall Street Journal. Archived from the original on August 19, 2020. Retrieved October 16, 2017.
- What We Wrote About Facebook 12 Years Ago
- "Facebook No Longer The Second Largest Social Network". TechCrunch. June 12, 2008. Archived from the original on December 5, 2020. Retrieved March 12, 2015.
- "The Death of MySpace". Young Academic. March 31, 2011. Archived from the original on August 15, 2020. Retrieved October 23, 2011.
- Chmielewski, Dawn C.; Sarno, David (June 17, 2009). "How MySpace fell off the pace". Los Angeles Times. Archived from the original on June 20, 2018. Retrieved April 17, 2020.
- Barnett, Emma (April 8, 2010). "Did AOL squander its chances with Bebo?". The Daily Telegraph. London. Archived from the original on March 30, 2019. Retrieved April 5, 2018.
- Olsen, Stefanie. "Google pledges $900 million for MySpace honors". ZDNet. Archived from the original on December 13, 2020. Retrieved November 18, 2020.
- "Only one bidder for MySpace – and he might walk". TelecomTV. June 13, 2011. Archived from the original on December 3, 2011. Retrieved October 23, 2011.
- "Was It Google That Killed MySpace? – Tech News and Analysis". gigaom.com. April 8, 2011. Archived from the original on April 9, 2011. Retrieved April 9, 2011.
- MySpace Exec and Trip.com Founder Travis Katz talks Facebook IPO Fox Business, archived from the original on October 28, 2021, retrieved May 28, 2020
- Gehl, Robert W. (2012). "Real (Software) Abstractions: On the Rise of Facebook and the Fall of Myspace" (PDF). Social Text. 30 (2 111). doi:10.1215/01642472-1541772. Archived (PDF) from the original on October 2, 2013. Retrieved June 27, 2013.
- Newman, Jared (June 30, 2011). "MySpace: 4 Lessons Learned from the Collapse". PCWorld. Archived from the original on October 8, 2011. Retrieved October 23, 2011.
- Kornblum, Janet (January 9, 2006). "MySpace is the place". USA Today. Archived from the original on March 10, 2012. Retrieved October 16, 2017.
- Johnson, Bobbie (June 26, 2007). "World news, US news, Technology, Digital media, Media, Facebook, Myspace, Research + Development (Technology), Social networking". The Guardian. London. Archived from the original on August 4, 2020. Retrieved December 15, 2016.
- Jesdanun, Anick (November 7, 2007). "MySpace popularity with teens fizzles". NBC News. Archived from the original on November 4, 2013. Retrieved October 23, 2011.
- Andrews, Robert (April 8, 2009). "MySpace, Bebo Audience Shrinking As Facebook Surges Ahead". paidContent. Archived from the original on October 9, 2011. Retrieved October 23, 2011.
- "Facebook Traffic More Than Doubles in One Year". Newsfactor.com. March 16, 2009. Archived from the original on October 19, 2017. Retrieved October 23, 2011.
- Grover, Ronald (April 27, 2009). "Murdoch Tightens His Grip on MySpace". BusinessWeek. Archived from the original on October 13, 2011. Retrieved October 23, 2011.
- Hempel, Jessi (April 23, 2009). "MySpace shakeup: News Corp.'s morning-after plan". CNN.
- Tartakoff, Joseph (April 23, 2009). "paidContent.org – It's Official: Chris DeWolfe To Exit As MySpace CEO; Tom Anderson Out As President". The Washington Post. Archived from the original on December 13, 2020. Retrieved October 16, 2017.
- The Economist. June 20–26 U.S. print edition. Page 8.
- Barnett, Emma (March 24, 2011). "MySpace loses 10 million users in a month". Daily Telegraph. UK. Archived from the original on November 12, 2020. Retrieved March 26, 2011.
- "Advertisers Wary of Myspace". The Wall Street Journal. Archived from the original on August 19, 2020. Retrieved April 1, 2011.
- "News Corp taps Allen & Co for MySpace interest". Reuters. February 5, 2011. Archived from the original on October 19, 2021. Retrieved July 5, 2021.
- Vascellaro, Jessica E.; Adams, Russell (February 25, 2011). "Myspace Opens Books to Prospective Buyers". The Wall Street Journal. Archived from the original on August 4, 2020. Retrieved October 16, 2017.
- Swisher, Kara (June 3, 2011). "The Myspace Sweepstakes Drag on–Another Bid Deadline Today As Sale Deadline Looms". All Things D. Archived from the original on February 1, 2013. Retrieved June 3, 2011.
- "Specific Media Acquires Myspace". Eon.businesswire.com. June 29, 2011. Archived from the original on September 2, 2011. Retrieved October 23, 2011.
- "MySpace sold to Specific Media by Murdoch's News Corp". BBC News. June 29, 2011. Archived from the original on November 11, 2020. Retrieved July 21, 2018.
- Laurie Segall (June 29, 2011). "News Corp. sells Myspace to Specific Media". CNN. Archived from the original on October 29, 2020. Retrieved June 29, 2011.
- "News Corp.'s Rupert Murdoch calls Myspace buy a 'huge mistake'". Latimesblogs.latimes.com. October 21, 2011. Archived from the original on December 24, 2011. Retrieved June 30, 2012.
- "Myspace Might Be a Failure, But Its Ex-Execs Are Not – Kara Swisher – Social". AllThingsD. June 13, 2011. Archived from the original on November 11, 2011. Retrieved October 23, 2011.
- "Meredith Corporation Sells Equity Stake In Viant Technology Holding Inc" (PDF). November 4, 2019. Archived (PDF) from the original on January 14, 2021. Retrieved January 12, 2021.
- "Specific Media UK". Archived from the original on January 14, 2021. Retrieved January 12, 2021.
- "Have I been pwned? Check if your email has been compromised in a data breach". Archived from the original on December 13, 2020. Retrieved October 24, 2020.
- "Hacker Tries To Sell 427 Million Stolen MySpace Passwords For $2,800 - Motherboard". May 27, 2016. Archived from the original on November 23, 2016. Retrieved November 24, 2016.
- "Dating the ginormous MySpace breach". May 31, 2016. Archived from the original on November 8, 2020. Retrieved November 24, 2016.
- Longino, Carlo (January 10, 2006). "So That's Why Myspace Blocked YouTube". Techdirt.com. Archived from the original on August 22, 2006. Retrieved July 28, 2006.
- "Myspace Mobile To Debut On Helio; Details on Handsets". Dis*Content Media LLC. February 16, 2006. Archived from the original on September 1, 2006. Retrieved September 8, 2006.
- "Myspace partners with Vodafone". StrategyWire. Archived from the original on March 1, 2007. Retrieved February 8, 2007.
- "Myspace Launches Mobile Site In Canada With Rogers Wireless; Charges Fee". MocoNews. Archived from the original on September 4, 2007. Retrieved August 16, 2007.
- Classified ads undergoing metamorphosis, delawareonline (November 10, 2007).
- MySpace (2008). "Community Server in Action". Archived from the original on January 20, 2009. Retrieved October 9, 2015.
- Nichols, Shaun (June 2, 2014). "Myspace: Where are you going? We still have all your HUMILIATING PICS". The Register. Archived from the original on July 13, 2018. Retrieved July 13, 2018.
- Siwal (January 11, 2008). "Facebook, Myspace Statistics". techradar1.wordpress.com. Archived from the original on June 13, 2010. Retrieved October 17, 2010.
- Brodkin, Jon (March 18, 2019). "Myspace apparently lost 12 years' worth of music, and almost no one noticed". Ars Technica. Archived from the original on November 7, 2020. Retrieved March 20, 2019.
- Schroeder, Stan (April 4, 2019). "Internet Archive rescues half a million lost MySpace songs". Mashable. Archived from the original on November 16, 2020. Retrieved July 17, 2019.
- "MySpace Adding National News Content | Los Angeles Business Journal". labusinessjournal.com. May 15, 2007. Archived from the original on August 4, 2020. Retrieved October 9, 2019.
- "MySpace TV To Compete With Google's YouTube". Search Engine Land. June 27, 2007. Archived from the original on October 28, 2020. Retrieved October 9, 2019.
- McCarthy, Caroline. "The Onion brings its irreverent satire to MySpace". CNET. Archived from the original on August 13, 2020. Retrieved October 9, 2019.
- "MySpaceTV unveils first original drama". Reuters. October 22, 2007. Archived from the original on August 4, 2020. Retrieved October 8, 2019.
- "MySpace and TMZ launch Web channel". Reuters. February 27, 2008. Archived from the original on August 5, 2020. Retrieved October 9, 2019.
- "MySpace inks deal with Entertainment Studios". The Hollywood Reporter. April 21, 2008. Archived from the original on August 9, 2020. Retrieved October 9, 2019.
- "MySpace adds new tools after revamp". New Statesman. UK. March 11, 2010. Archived from the original on March 14, 2010. Retrieved March 11, 2010.
- Oreskovic, Alexei (October 27, 2010). "MySpace launching new version of website". Reuters. Archived from the original on November 9, 2020. Retrieved October 31, 2010.
- Alexia Tsotsis, Myspace Unveils New, Artsy Logo Archived October 22, 2020, at the Wayback Machine, Techcrunch.com, October 8, 2010. Retrieved October 12, 2010.
- "You can now login to Myspace with Facebook". mashable.com. November 18, 2010. Archived from the original on November 22, 2010. Retrieved November 24, 2010.
- Radhika Marya (January 11, 2011). "MySpace Reduces Staff by 47%". Mashable.com. Archived from the original on January 14, 2011. Retrieved January 15, 2011.
- "MySpace to Ax Up to Half Its Workers – Downsizing could be announced this month, sources say". Newser.com. January 4, 2011. Archived from the original on January 7, 2011. Retrieved January 15, 2011.
- Loz Blain (September 25, 2012). "The new Facebook is...Myspace?". gizmag.com. Archived from the original on October 31, 2012. Retrieved September 25, 2012.
- Summers, Nick (January 15, 2013). "Myspace opens redesigned site to the public". The Next Web.
- Milligan, Ian (June 17, 2013). "In a Rush to Modernize, MySpace Destroyed More History". Archive History. Archived from the original on November 6, 2020.
- "Let me see my app!". MySpace MDP. February 5, 2008. Archived from the original on February 9, 2008. Retrieved February 5, 2008.
- "MySpace Open to Developers". MySpace News. February 5, 2008. Archived from the original on January 14, 2008. Retrieved February 5, 2008.
- "Behind the Scenes at MySpace.com". InfoQ.com. February 10, 2009. Archived from the original on September 8, 2010. Retrieved December 12, 2009.
- "MySpace Replaces Storage with Solid-State Drive Technology in 150 Standard Load Servers". InfoQ.com. December 12, 2009. Archived from the original on June 16, 2010. Retrieved December 12, 2009.
- "Is Myspace free?". MySpace.com. Archived from the original on August 22, 2008. Retrieved March 11, 2008.
- Story, Louise and comScore (March 10, 2008). "They Know More Than You Think" (JPEG). The New York Times. Archived from the original on January 9, 2018. Retrieved February 22, 2017. in Story, Louise (March 10, 2008). "To Aim Ads, Web Is Keeping Closer Eye on You". The New York Times. Archived from the original on November 26, 2020. Retrieved March 9, 2008.
- "Google signs $900m News Corp deal". BBC News. August 7, 2006. Archived from the original on January 15, 2009. Retrieved September 9, 2006.
- Vance, Ashlee (August 7, 2006). "Google pays $900m to monetise children via MySpace". The Register. Archived from the original on August 24, 2006. Retrieved September 9, 2006.
- Clark, Andrew (August 8, 2006). "Google to pay $900m for Myspace link-up". London: Guardian Unlimited Business. Archived from the original on October 10, 2007. Retrieved September 9, 2006.
- Rosmarin, Rachel (October 4, 2006). "The Myspace Economy". Forbes. Archived from the original on August 4, 2020. Retrieved October 4, 2006.
- Graham, Jefferson (August 14, 2006). "Google search ads find momentum". USA Today. Archived from the original on August 20, 2006. Retrieved August 14, 2006.
- Wallenstein, Andrew (November 3, 2008). "Reuters "MySpace, MTV test piracy-profit plan." Wallenstein, Andrew. Nov.3, 2008". Reuters. Archived from the original on December 14, 2020. Retrieved July 24, 2010.
- "Myspace Music Completes Acquisition of Imeem". TechCrunch. December 8, 2009. Archived from the original on August 11, 2020. Retrieved October 16, 2017.
- Rosoff, Matt (January 16, 2010). "MySpace restores Imeem playlists". CNET. Archived from the original on June 11, 2020. Retrieved July 24, 2010.
- Angwin, Julia. 2009. Stealing MySpace: The Battle to Control the Most Popular Website in America, New York: Random House. ISBN 978-1-4000-6694-0
- Davis, Donald Carrington (May 2010). "Myspace Isn't Your Space: Expanding the Fair Credit Reporting Act to Ensure Accountability and Fairness in Employer Searches of Online Social Networking Services". Kan. J.L. & Pub. Pol'y. 16 (237). doi:10.2139/ssrn.1601471. S2CID 166271279.
- Dodero, Camille, "You and your tech-chic: As of 2006, new media isn't just for geeks anymore", Boston Phoenix, December 20, 2006.
- Tapscott, Don and Anthony D. Williams. 2007. Wikinomics: How Mass Collaboration Changes Everything. New York: Penguin.